GLOBAL YACHTING MEDIA
Advertise With YIR
Where the Global Yachting Industry Pays Attention
Yachting International Radio is an independent global media platform reaching more than 1 million yachting and maritime professionals, decision-makers and enthusiasts each month through 20+ original shows, editorial coverage, video, podcast distribution, social media and newsletter visibility.
The YIR audience is not passive. It includes the people who approve budgets, specify products, commission refits, influence onboard purchasing, charter yachts, advise owners, lead crews, build brands and shape the future of the industry.
For companies that need to be understood, trusted and remembered in yachting, YIR places your message inside credible industry conversations, not beside them as disposable advertising.
Why Advertise With YIR
Access to a Market That Makes Decisions
YIR reaches a highly concentrated audience across the global luxury maritime sector. Whether your objective is B2B authority, B2C visibility, or long-term brand recognition, your company is placed in front of the people who influence, recommend, purchase, specify and approve.
• Yacht owners and UHNW families
• Brokers, managers, designers and shipyards
• Captains, senior crew and engineers
• Charter clients and luxury travellers
• Marine technology, sustainability and engineering innovators
• Service providers, suppliers and decision-makers across the global yachting industry
This is an elite, relationship-driven market where trust matters.
YIR speaks to it every day.
220K
SOCIAL MEDIA
FOLLOWERS
74K
PODCAST
SUBSCRIBERS
1M
MONTHLY
REACH
77M
IMPRESSIONS
Proven Global Reach
Across the YIR network, your brand benefits from repeated visibility across a focused global yachting audience.
• 1,000,000+ professionals and enthusiasts reached each month
• 77 million lifetime impressions across evergreen content
• 220,000+ targeted social media followers
• 74,000+ podcast subscribers consuming long-form content
• 20+ original shows covering the global yachting, superyacht and maritime sectors
• Recognized among the world’s leading yachting podcasts by industry podcast directories
These are not one-off impressions. Your brand is seen, heard and remembered across multiple platforms, through content that continues working long after publication.
Independence Is the Advantage
Yachting International Radio is not owned by a publisher, advertiser, association, event organiser, or industry body. That independence gives the platform its credibility.
Sponsors benefit from appearing within trusted content, not controlled messaging. Every partnership is clearly acknowledged, professionally produced, and integrated in a way that respects both the brand and the audience.
In a relationship-driven industry, trust is not a detail. It is the value.
Advertising and Sponsorship Opportunities
Strategic Brand Placement Across the YIR Ecosystem
Podcast and audio placement
Professionally integrated sponsor visibility within long-form yachting and maritime content, supported by podcast descriptions, platform distribution and evergreen discoverability.
Sponsored interviews and editorial features
Position your brand, leadership, expertise or innovation within the industry conversation through professionally produced interviews and magazine-style editorial coverage.
Social media amplification
Multi-channel distribution across LinkedIn, Instagram, Threads, YouTube Shorts, TikTok, Facebook and X, tailored to platform-specific audience behaviour.
Monthly newsletter placement
Direct access to a targeted audience through curated monthly distribution, placing your brand alongside key industry insights within a trusted editorial environment.
Long-form editorial articles
Magazine-style digital features designed for SEO authority, credibility and long-term discoverability across the global yachting sector.
Event media coverage
Brand visibility connected to major international yacht shows and maritime events, including Cannes, Monaco, FLIBS, METSTRADE, Palma and other key industry gatherings.
Results That Matter
Partners choose YIR because it delivers more than visibility. It creates repeated brand presence inside a focused, high-value industry audience.
• Consistent exposure across a qualified global yachting and maritime audience
• Content designed to remain discoverable through search long after publication
• Association with an independent platform trusted for industry-led conversations
• Strategic brand positioning across audio, video, editorial, social and newsletter channels
• Long-term recognition built through credibility, repetition and relevance
This is not vanity marketing. It is targeted placement in a powerful global niche.
Partner With YIR
Whether you are launching a product, building authority, entering the yachting market, strengthening brand presence or expanding global recognition, YIR provides the platform, audience and content ecosystem to support your goals.
Start the Conversation
For advertising, sponsorship and media partnership opportunities, contact: